We'll do anything and everything to get people in the doors of our church...including the filming of really silly videos (isn't that a foundation of the church?). This infomercial is designed to do just that. We couldn't afford to have Billy Mays plug our product (among other reasons), so we got Willie Mays (not of baseball fame). By the way, for all you who don't get it, "nlcc" stands for New Life Community Church.